Comments on: The Importance of Context http://www.m-trends.org/2006/03/importance-of-context.html About mobile media lifestyle trends. Mon, 07 Jun 2010 11:36:29 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Rudy De Waele http://www.m-trends.org/2006/03/importance-of-context.html/comment-page-1#comment-33 Rudy De Waele Mon, 06 Mar 2006 17:52:00 +0000 http://www.crammedblog.org/mtrends_new/?p=189#comment-33 Thanks for your comment, Jackie. I don't agree the mobile internet will be the same as the "regular" internet, the mobile has a lot of different triggers and contextual elements to consider to activate the user/consumer into a dialogue or action through the mobile web. Integrated actions such as mobile search, click to call, RSS to SMS, services build around locations, etc. have each a different context as to the creation of the "mobile" web-pages. The difference of context has to be understood to create effective and compelling new online services for the mobile. Seamless integration of existing web services with/and mobile web services has to be taken into acccount to. IP Telephony is where the future lies for mobile telephony but that future is still a couple of years away. Meanwhile businesses just can't go along with the "just view my web" with a mobile web browser, there's a lot more to consider... Thanks for your comment, Jackie.

I don’t agree the mobile internet will be the same as the “regular” internet, the mobile has a lot of different triggers and contextual elements to consider to activate the user/consumer into a dialogue or action through the mobile web.

Integrated actions such as mobile search, click to call, RSS to SMS, services build around locations, etc. have each a different context as to the creation of the “mobile” web-pages. The difference of context has to be understood to create effective and compelling new online services for the mobile.

Seamless integration of existing web services with/and mobile web services has to be taken into acccount to.

IP Telephony is where the future lies for mobile telephony but that future is still a couple of years away. Meanwhile businesses just can’t go along with the “just view my web” with a mobile web browser, there’s a lot more to consider…

]]> By: Anonymous http://www.m-trends.org/2006/03/importance-of-context.html/comment-page-1#comment-32 Anonymous Mon, 06 Mar 2006 05:28:00 +0000 http://www.crammedblog.org/mtrends_new/?p=189#comment-32 I think the same can be said for the internet. It took a long time for design and usability to evolve. It seems like the mobile internet will evolve more quickly than the "regular" internet did. I think part of the problem is that most people still don't realize that the mobile internet is just like the "regular" internet. It's got a certain mystery attached to it that will dissipate over time, just like the "regular" internet did 8-10 years ago. <a HREF="blog.heavybagmedia.com" rel="nofollow">- Jackie Peters CCO, Heavybag Media</A> I think the same can be said for the internet. It took a long time for design and usability to evolve. It seems like the mobile internet will evolve more quickly than the “regular” internet did. I think part of the problem is that most people still don’t realize that the mobile internet is just like the “regular” internet. It’s got a certain mystery attached to it that will dissipate over time, just like the “regular” internet did 8-10 years ago.

- Jackie Peters
CCO, Heavybag Media

]]>