After more than 2 years of speculations everywhere, the iPhone became probably the most ever hyped device before it’s launch. Note that exactly one year ago was the last time I wrote about the iPhone in my mobile & wireless predictions for 2006: “My guess is that if Apple makes a move into mobile, they will come up with something more then just a mobile phone.”
Damn was I right! Apple – btw dropped offically ‘Computer’ from their company name today, comes up with an awesome hybrid device that stays true to Apple’s core: to design high-class technology products… And it’s no less with the iPhone, bypassing all it’s competitors with a full surface touchscreen device for better UI, and reconfigurable/adaptable UI’s:
iPhone combines three products — a revolutionary mobile phone, a widescreen iPod with touch controls, and a breakthrough Internet communications device with desktop-class email, web browsing, maps, and searching — into one small and lightweight handheld device. iPhone also introduces an entirely new user interface based on a large multi-touch display and pioneering new software, letting you control everything with just your fingers. So it ushers in an era of software power and sophistication never before seen in a mobile device, completely redefining what you can do on a mobile phone.
I will leave you the pleasure to discover the new device, some first thoughts on the features I read about as of now:
- Visual Voicemail = great!
3G Radio= ??? Cost? Can you imagine this while roaming
- Exlusive carrier deal = all Apple fans will need to switch to Cingular in US
- 1 more year for iPhone launch in Europe = Apple has time to deal with EU operators
- iPhone runs Mac OS X = developers: start developing those widgets!
- Touchscreen display = seems fragile to carry in your pocket
- Multi-touch support = that’s really complex in tech dev -> chapeau!
- Proximity sensor = turns off the touch sensitivity when close to your face, can you dig?
- WiFi automatically engages when in range = Apple has AirPort experience here
All the rest, no real surprises, except that everything looks SO much better on an Apple device!
FYI: next hype to come: the merging of the iPhone and the iPod = the ideal device
Note to Steve: do something about the iTunes way too closed DRM, buying CD’s might become another next trend to be able to digitalize and listen to the music I bought on ALL the devices in my family…
Enabling Next Generation Mobile Products & Services
Rudy De Waele is CEO & co-founder of Nyota Media - the world's first growth agency for innovative African entrepreneurs, start-ups and international companies that use technology to improve the lives of Africans.
He is a Mobile Strategist, Business Angel and Appreneur with over 18 years of experience in Internet technology, specialising in mobile innovation and start ups since 1999.
Rudy has curated ground-breaking presentations in Mobile Trends 2020 (2010), Mobile Trends 2020 Africa (2011), and most recently Mobile Opportunities in Africa - Engaging the next Billion (2012).
He has consulted for Telefonica, Vodafone, MTN, Orange, Telcel, Millicom, Samsung, Nokia, BlackBerry, IBM, Intel, Microsoft, Admob (acquired by Google), Louis Vuitton, Philippe Starck, Young & Rubicam, Cheil Worldwide.
- Mobile Opportunities in Africa – Engaging the next Billion
- Time for an app?
- Mobile World Congress 2013 Networking Events & Parties
- African Innovation Communication Agency Nyota Media Launches
- Moved to London
- Mobile Premier Awards Final Program!
- Apps Selected to Pitch at Mobile Premier Awards 2012
- Mobile World Congress 2012 Networking Events & Parties
- AppCircus coming to London at TechHub
- Announcing Mobile 2.0 Europe 2011 Conference