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Maybe a bit unnoticed in blogland during the Eastern Holidays but for the ones who missed it: MyStrands Social Player (download here) has won the Mobile Rules! Award 2008 as the Best Multimedia Application!! Mobile Rules! competition is the world’s leading awards for innovative mobile business plans and cuttin-edge applications services and technologies from developers and entrepreneurs from around the globe. Check all the winners here.

MyStrands Social Player is a music player for mobile devices (Symbian Series 60, 3rd edition. Also available for Java) with two main characteristics: it lets you discover new music and has a built-in social network. You can meet people who like the same songs you play, send messages, see others’ listening histories, and much more… It has received great reviews so far and the best is yet to come. See my previous coverage and demo here.

I just got the news that MyStrands is going to release an new version of the player at CTIA in Las Vegas with some pretty exciting features. If you are there, make sure to go and check out a demo and learn about about what MyStrands Recommender Technology and the Social Player can do for your business. Booth #4855 in Hall N4, within the Enterprise Mobility Pavilion, Las Vegas Convention Center.

For more information: contact them directly here.

(Full Disclosure: I’m doing some work for MyStrands)