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The Mobile 2.0 Conference’s Business and Builder Track agenda’s are now completed. The conference brings together experts and thought leaders from all aspects of the mobile ecosystem, including investors, mobile carriers, device manufacturers, and mobile application developers and web technologists - you can read my wrapup from last years’ event here.

The Business Track opens with a keynote of David Wood, Executive VP, Symbian on the topic of “Open Source: Catalyst for Mobile Innovation 2.0″ and follows with 3 panels on the following topics:

“Mobile Browsers: How Is Web Different On Mobile Devices?”

• Taksuki Tomita, SVP, Opera Software
• Larry Berkin, VP, Ecosystem & Business Development, Access Systems
• Raj Singh, VP, Business Development, Skyfire
• Jay Sullivan, VP Mobile, Mozilla

“Platforms, Monetization & Third Party Applications” - Moderator, Jason Devitt, Skydeck

• John Faith, GM & VP, Mobile, MySpace
• Henri Moissinac, Director, Facebook Mobile
• Sumit Agarwal, Mobile Product Management Lead, North America, Google
• Ilja Laurs, Founder, GetJar
• Michael Bayle, Senior Director, Global Mobile Advertising, Yahoo!

“Carrier Initiatives: For Developers & Third Party Applications”

• Michael Palermo, VP, Service Innovation & Integration, Telecom Italia
• Maurice Thompson, Director, Open Development, Verizon Wireless
• Venetia Espinoza, Director, Mobile Apps & Partner Programs, T-Mobile USA
• Laura Fay, Director of Strategy, Sprint

In the afternoon, there are demo’s of promising & innovative startups in two Mobile 2.0 Launch Pad sessions . Any start-up with a mobile service or application can apply to present, all you need to do is fill-in the startup registration form to apply for consideration. Registration deadline for submission is October 17, 2008 at midnight PST.

More sessions in the business track starting with a fireside chat on “Mobility: How Can We Capitalize On It” - Moderator, Tony Fish, AMF Ventures

• Ozzie Diaz, CTO, Wireless, HP
• Tom Libretto, Vice President, Forum Nokia
• Pankaj Kedia, Director, Ultra Mobility Group, Intel

And panels on “Consumer vs. Business: The Market Opportunities” - Moderator, Michel Wendell, Nexit Ventures

• Martin Frid-Nielsen, Founder, Chief Product Officer, Soonr
• Judy Gibbons, CEO, Mippin
• Tom Lee, Director, SMB Solutions, Research In Motion
• Omar Green, Director, Strategic Mobile Initiatives, Intuit

“Where Are VC Investing & Why?” - Moderator, Rich Wong, Accel Partners

• Rick Segal, Partner, JLA Ventures & Blackberry Partners Fund
• Peter Barry, Head of Venture Capital & Startups, Vodafone Group
• Tim Chang, Partner, NorWest Venture Partners
• Greg Franklin, Principal, IntellectPartners

“Mobile Advertising vs Online Advertising Models” - Moderator, Whitey Bluestein, Bluestein & Associates

• Brian Cowley,  President & CEO, AdInfuse
• Colm Grealy, Managing Director, SalesOnline
• Blair Swedeen, VP, Market Development, PlaceCast
• Jason Spero, Vice President, Marketing, AdMob
• Ragnar Kruse, CEO & Founder , Smaato

If you want to learn more about developing mobile applications and services, you can go to the afternoon Builder Track starting with a keynote by Caroline Lewko (WIP) followed by panels and tutorial sessions on

Mobile Web vs. Applications vs. Widgets with C. Enrique Ortiz (tentative) - Chair: Nick Allot (OMTP); Phong Vu (Nokia); Charles Wiles (Google); Fabrizio Capobianco (Funambol); Jeff Sonstein (RIT)

(Mobile Web) User Experience and Design Case Studies with Kelly Goto - Chair: Barbara Balard (Little Spring Design), Brian Fling (Fling Media), Christian Lindholm (Fjord), Thomas Fellger (Iconmobile)

and tutorials on Building, dynamic, compelling, ad-funded, off-deck mobile web content by Stefan Butlin (Taptu)

iPhone WebApps by Brian Fling (Fling Media)

Mobile Design Case Study by Kelly Goto (Gotomedia)

Yahoo! Blueprint by Markus Spiering (Yahoo!)

Nokia Web Runtime by Phong Vu (Nokia)

Gears Mobile by Charles Wiles (Google)

A program to be dizzy by the end of the day, followed by the usual networking cocktail of course. All this for $249 only! You can browse the Mobile 2.0 event website to know everything about this years’ event on November 3rd, 2008 in San Francisco. I recommend not to wait last minute to book your seat, the conference has been selling out quickly the previous 2 editions.

I’m going to be in San Francisco from November 1 till 14, anyone who’d like to catch up, feel free to contact me (email in sidebar).

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