Currently viewing the tag: "daem-interactive"
(on 2D-Barcodes and Image Recognition) After a long summer break, the MobileMonday Global Summit and the Mercè festivities, MobileMonday Barcelona is back for a new and exciting season of 1st Monday of the month regulars on mobile innovation. Starting next Monday, October 1st on “Next Generation Mobile Marketing” (2D-Barcodes / Image Recognition). The first event [...]
Spanish national newspaper El Periódico reports it’s starting a new campaign using Mobile Image Recognition technology developed by Catalan startup Daem Interactive. A picture taken with a camera phone of a photo appearing in the newspaper will allow the user to access exclusive mobile contents including advertising using MMS. The new system, called “Cázalo” will [...]
The 3GSM World Congress gives you a good overview of where the actual market is today – still a lot like last year – it looked at first sight… Some interesting movement could definately be ‘seen’ in the mobile image recognition space. Image recognition should not be confused with barcode scanning and QR-code technology though [...]
Last weeks’ MobileMonday Barcelona on Proximity Marketing was the occasion to get briefed on the present real-world cases of mobile technologies used in a physical context. FuturLink presented their (rather impressive) content delivery system based on Bluetooth access points; Media Contacts talked about tailoring content; and Nike related on their (mostly) good experience on using [...]
Continuing with its monthly events, MobileMonday Barcelona announces its next event on “Proximity Marketing” that will take place on November 6. Kudoos to Carles from MoMoBCN partner Barcelona Media to get this interesting list of speakers together: David Masó, CEO of Futurlink, one of our most popular and successful local start-ups will explain us about [...]
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