Archive for the 'Bluetooth' Category
Apple reinvents the phone: iPhone!
1 Comment Published by Rudy De Waele January 9th, 2007 in Mobile Music, Operators, Mobile Apps, Mobile Web, Wi-Fi, Mobile Lifestyle, 3G, Mobile Content, Cool Devices, Announcements, Usability, Mobile OS, Mobile RSS, Bluetooth, mobile 2.0, Experience Design, Trends, Mobile Video, iPhone, Ubiquitous DevicesAt Macworld San Francisco 2007, a couple of hours ago, Steve Jobs unveiled (finally!) the iPhone. You can watch the full keynote here and how the phone works here.
After more than 2 years of speculations everywhere, the iPhone became probably the most ever hyped device before it’s launch. Note that exactly one year ago was […]
Nokia Nseries: Leaps Ahead!
6 Comments Published by Rudy De Waele January 1st, 2007 in Mobile Music, Mobile Apps, Mobile Web, Mobile Lifestyle, Cool Devices, Podcasts, Analysis, User-Experience, Usability, Moblog, Mobile OS, Wi-Fi, Bluetooth, Mobile RSS, mobile 2.0, S60, N91, Mobile Video, N93, Nokia, N80i, N73I had the pleasure to test some of the Nokia Nseries phones: the N80i (Internet Edition), the N73, the N91 and the N93. This post as a resume of my experiences the last weeks using the phones on various occasions, trying out different functionalities on all of them.
Nokia announced in 2005 a new sub-brand called […]
Mobile 2.0 at Read/WriteWeb
0 Comments Published by Rudy De Waele December 11th, 2006 in Social Media, Operators, Mobile Apps, Mobile Web, web 2.0, Mobile Content, Podcasts, Bluetooth, Announcements, Analysis, Mashup, Viral, User-Experience, Usability, Mobile Search, Wimax, Mobile OS, Mobile RSS, mobile 2.0, Mobile Web Server, Experience Design, Trends, Image Recognition, QR codes, Ubiquitous Marketing, Under The Radar, Innovation, W3C, Mobile Video, Augmented Reality, StartupsKudos to Richard MacManus who offered me his space today in an idea to write some articles around the Mobile 2.0 subject to intend bridge the web 2.0 and mobile 2.0 communities. I’m kicking-off a mini-series of posts on the topic of Mobile 2.0, which will be explored more in detail on Read/WriteWeb this week.
“On […]
MoMoBCN - Proximity Marketing Presentations
0 Comments Published by Rudy De Waele November 11th, 2006 in Operators, Mobile Marketing, Wi-Fi, Announcements, Proximity Marketing, MobileMonday, Bluetooth, Viral, mobile 2.0, Trends, Image Recognition, Augmented Reality, nfc, rfid, QR codes, Ubiquitous Marketing, InnovationLast weeks’ MobileMonday Barcelona on Proximity Marketing was the occasion to get briefed on the present real-world cases of mobile technologies used in a physical context. FuturLink presented their (rather impressive) content delivery system based on Bluetooth access points; Media Contacts talked about tailoring content; and Nike related on their (mostly) good experience on using […]
Villes 2.0 (cities 2.0)
0 Comments Published by Rudy De Waele October 28th, 2006 in Operators, Mobile Apps, 3G, web 2.0, Mobile Marketing, Bluetooth, Mobile Content, Mobile Advertising, MobileMonday, User-Experience, Usability, Wi-Fi, Mobile Search, mobile 2.0, Proximity Marketing, Image Recognition, QR codes, Ubiquitous Marketing, Mobile Monday, Augmented Reality, MMSDespite the excellent program at Mobile Monday Barcelona, I will attend the Villes 2.0 conference on November 6 in Paris, together with Ignacio Mondine, R&D director from Daem Interactive.
One can easily imagine how big cities will become more difficult to manage in the near future. The evolution of technology in general, including those of the […]
MoMo Barcelona November Program
0 Comments Published by Rudy De Waele October 27th, 2006 in Mobile Apps, Mobile Marketing, Mobile Content, Announcements, Mobile Advertising, MobileMonday, Viral, Wi-Fi, Bluetooth, Proximity Marketing, Image Recognition, Augmented Reality, nfc, rfid, QR codes, Ubiquitous Marketing, Mobile MondayContinuing with its monthly events, MobileMonday Barcelona announces its next event on “Proximity Marketing” that will take place on November 6. Kudoos to Carles from MoMoBCN partner Barcelona Media to get this interesting list of speakers together:
David Masó, CEO of Futurlink, one of our most popular and successful local start-ups will explain us about Futurlink’s […]
Proximity Marketing
15 Comments Published by Rudy De Waele October 22nd, 2006 in Mobile Apps, Mobile Marketing, Mobile Content, Analysis, Mobile Advertising, Wi-Fi, Viral, Usability, mobile 2.0, Bluetooth, Proximity Marketing, Image Recognition, Augmented Reality, nfc, rfid, QR codes, Ubiquitous Marketing, Mobile MondayI wanted to write this article before summer but workload took me until now to take some time to write some of my insights on this interesting subject, so here we go…
Up to now, most people in the industry used the bluetooth marketing term to name advertising and marketing campaigns made using Bluetooth on mobile […]
Mobile Clubbing
0 Comments Published by Rudy De Waele October 9th, 2006 in Mobile Music, Mobile Lifestyle, Mobile Events, Viral, Art, BluetoothI included some scenario’s of collective mobile lifestyle trends in my vodafone receiver #16 contribution: Connecting cultures through music.
Here’s another (older) one that still seems to continue to grow beyond borders: Mobile Clubbing, check the website for details for next gatherings in your city.
The rules are simple:
Though I’m not a frequent clubber anymore, I like […]
Carnival of the Mobilists 33
25 Comments Published by Rudy De Waele June 22nd, 2006 in Carnival Of The Mobilists, Mobile Music, Social Media, Operators, Mobile Apps, Mobile Lifestyle, 3G, Mobile Marketing, Mobile Content, Podcasts, Analysis, Wi-Fi, Mobile Advertising, Usability, Mobile Search, Wimax, Bluetooth, LBSIt’s another honour for me to welcome you to number 33 of the Carnival of The Mobilists. At 33, “L’âge du Christ”, as we say in Belgium, it doesn’t hurt to spend a bit of time on reflexion, so I hope you don’t mind taking the next two paragraphs for this cause.
The thing I like […]
Viral Mobile Politics
4 Comments Published by Rudy De Waele June 15th, 2006 in 3G, Mobile Marketing, Announcements, Mobile Advertising, Viral, BluetoothSpain has a great tradition of using the mobile as a viral tool for matters that matter to the people. Spain has one of most interesting case studies on the role of SMS in the Spanish elections of 2004, and there is this very spanish phenomenon of the ‘Macro-Botellóns‘ organized by internet mailings and SMS.
Now […]
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