Archive for the 'Bluetooth' Category



At Macworld San Francisco 2007, a couple of hours ago, Steve Jobs unveiled (finally!) the iPhone. You can watch the full keynote here and how the phone works here.
After more than 2 years of speculations everywhere, the iPhone became probably the most ever hyped device before it’s launch. Note that exactly one year ago was […]

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I had the pleasure to test some of the Nokia Nseries phones: the N80i (Internet Edition), the N73, the N91 and the N93. This post as a resume of my experiences the last weeks using the phones on various occasions, trying out different functionalities on all of them.

Nokia announced in 2005 a new sub-brand called […]

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Kudos to Richard MacManus who offered me his space today in an idea to write some articles around the Mobile 2.0 subject to intend bridge the web 2.0 and mobile 2.0 communities. I’m kicking-off a mini-series of posts on the topic of Mobile 2.0, which will be explored more in detail on Read/WriteWeb this week.
“On […]

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Last weeks’ MobileMonday Barcelona on Proximity Marketing was the occasion to get briefed on the present real-world cases of mobile technologies used in a physical context. FuturLink presented their (rather impressive) content delivery system based on Bluetooth access points; Media Contacts talked about tailoring content; and Nike related on their (mostly) good experience on using […]

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Despite the excellent program at Mobile Monday Barcelona, I will attend the Villes 2.0 conference on November 6 in Paris, together with Ignacio Mondine, R&D director from Daem Interactive.
One can easily imagine how big cities will become more difficult to manage in the near future. The evolution of technology in general, including those of the […]

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Continuing with its monthly events, MobileMonday Barcelona announces its next event on “Proximity Marketing” that will take place on November 6. Kudoos to Carles from MoMoBCN partner Barcelona Media to get this interesting list of speakers together:
David Masó, CEO of Futurlink, one of our most popular and successful local start-ups will explain us about Futurlink’s […]

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I wanted to write this article before summer but workload took me until now to take some time to write some of my insights on this interesting subject, so here we go…
Up to now, most people in the industry used the bluetooth marketing term to name advertising and marketing campaigns made using Bluetooth on mobile […]

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I included some scenario’s of collective mobile lifestyle trends in my vodafone receiver #16 contribution: Connecting cultures through music.
Here’s another (older) one that still seems to continue to grow beyond borders: Mobile Clubbing, check the website for details for next gatherings in your city.
The rules are simple:

Though I’m not a frequent clubber anymore, I like […]

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It’s another honour for me to welcome you to number 33 of the Carnival of The Mobilists. At 33, “L’âge du Christ”, as we say in Belgium, it doesn’t hurt to spend a bit of time on reflexion, so I hope you don’t mind taking the next two paragraphs for this cause.
The thing I like […]

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Spain has a great tradition of using the mobile as a viral tool for matters that matter to the people. Spain has one of most interesting case studies on the role of SMS in the Spanish elections of 2004, and there is this very spanish phenomenon of the ‘Macro-Botellóns‘ organized by internet mailings and SMS.
Now […]

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