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On November 16, 2006, IBDNetwork will host its sixth one-day Under the Radar event, which will feature 32 emerging startups in the mobile sector. Under the Radar will take place at the Microsoft campus in Mountain View, CA.
You’ll see a collection of companies in areas such as mobile content/video; sms and messaging; location/presence; voice services; […]

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Villes 2.0 (cities 2.0)

0 Comments Published by Rudy De Waele October 28th, 2006 in Operators, Mobile Apps, 3G, web 2.0, Mobile Marketing, Wi-Fi, Mobile Content, Mobile Advertising, MobileMonday, User-Experience, Usability, Mobile Search, Bluetooth, mobile 2.0, Proximity Marketing, Image Recognition, QR codes, Ubiquitous Marketing, Mobile Monday, Augmented Reality, MMS

Despite the excellent program at Mobile Monday Barcelona, I will attend the Villes 2.0 conference on November 6 in Paris, together with Ignacio Mondine, R&D director from Daem Interactive.
One can easily imagine how big cities will become more difficult to manage in the near future. The evolution of technology in general, including those of the […]

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MoMo Barcelona November Program

0 Comments Published by Rudy De Waele October 27th, 2006 in Mobile Apps, Mobile Marketing, Mobile Content, Announcements, Mobile Advertising, MobileMonday, Viral, Wi-Fi, Bluetooth, Proximity Marketing, Image Recognition, Augmented Reality, nfc, rfid, QR codes, Ubiquitous Marketing, Mobile Monday

Continuing with its monthly events, MobileMonday Barcelona announces its next event on “Proximity Marketing” that will take place on November 6. Kudoos to Carles from MoMoBCN partner Barcelona Media to get this interesting list of speakers together:
David Masó, CEO of Futurlink, one of our most popular and successful local start-ups will explain us about Futurlink’s […]

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Proximity Marketing

15 Comments Published by Rudy De Waele October 22nd, 2006 in Mobile Apps, Mobile Marketing, Mobile Content, Mobile Advertising, Viral, Usability, Analysis, Wi-Fi, Bluetooth, mobile 2.0, Proximity Marketing, Image Recognition, Augmented Reality, nfc, rfid, QR codes, Ubiquitous Marketing, Mobile Monday

I wanted to write this article before summer but workload took me until now to take some time to write some of my insights on this interesting subject, so here we go…
Up to now, most people in the industry used the bluetooth marketing term to name advertising and marketing campaigns made using Bluetooth on mobile […]

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