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Tuesday, February 12, 2008 at Torre Mapfre in Barcelona.
Infused with the spirit of the early days of Jazz, the Mobile Jam Session is a day to inspire new ideas and innovate solutions to existing challenges. The purpose is focused, but the agenda is improvised along the way.
Caroline Lewko of the Wireless Industry Partnership (WIP) and […]

People are consuming music on their mobile phones in an increasing way. The way most people do this now is through their operator, downloading realtunes straight to their phones. Innovative companies like Futurlink have a different idea how people will do this in the (very) near future, using Bluetooth, Wi-Fi and soon NFC, I wrote […]

Following the response and feedback I got on the “Understanding Mobile 2.0” article I wrote at Read/WriteWeb a couple of weeks ago, I created a wiki space to start categorizing the so-called Mobile 2.0 companies.
You can acces the directory at mobile2companies.com.
I decided to use a wiki tool, called Wepaint, so companies can add their own […]

Last weeks’ MobileMonday Barcelona on Proximity Marketing was the occasion to get briefed on the present real-world cases of mobile technologies used in a physical context. FuturLink presented their (rather impressive) content delivery system based on Bluetooth access points; Media Contacts talked about tailoring content; and Nike related on their (mostly) good experience on using […]

The W3C’s Mobile Web Initiative just anounced the new service “Planet Mobile Web”, which goal is to reinforce the community building around the Mobile Web usage, create discussions across blogs, generate new ideas, etc. The Planet provides both an aggregated HTML view and aggregated RSS/Atom feeds.
Planet Mobile Web aggregates posts from various blogs that concern […]

Continuing with its monthly events, MobileMonday Barcelona announces its next event on “Proximity Marketing” that will take place on November 6. Kudoos to Carles from MoMoBCN partner Barcelona Media to get this interesting list of speakers together:
David Masó, CEO of Futurlink, one of our most popular and successful local start-ups will explain us about Futurlink’s […]

I wanted to write this article before summer but workload took me until now to take some time to write some of my insights on this interesting subject, so here we go…
Up to now, most people in the industry used the bluetooth marketing term to name advertising and marketing campaigns made using Bluetooth on mobile […]