mTrends - mobile media lifestyle trends

MobileMonday GSMA Strategic Partnership

0 Comments Published by Rudy De Waele August 30th, 2007 in Operators, Mobile Apps, 3GSM, Announcements, mobile 2.0, Innovation, Awards, Startups, Events

Somehow unnoticed was the anouncement yesterday of the strategic partnership between MobileMonday, the global community of over 70,000 mobile industry visionaries and developers, and the GSM Association, the global trade association for mobile phone operators.

The two organizations have entered into a strategic partnership to stimulate, accelerate and showcase innovation in the mobile sector, more specifically related to the Mobile Innovation Programme, created to help the thousands of small and medium-sized companies developing innovative mobile products and services to rapidly reach mobile operators and bring their innovations to end-users.

“I can truly say that this partnership is what the MobileMonday community members have been looking for – how to streamline the process from innovation into beneficial products and services. These innovations occur all over the world today, and MobileMonday’s and GSMA’s partnership will now showcase them to GSMA members in a new way” said Jari Tammisto, CEO, Mobile Monday Ltd.

“This partnership brings together the thousands of innovative small companies that belong to MobileMonday community, and the 700 mobile operator members of the GSMA, enabling these two key constituencies to better work together to create exciting new mobile products and services that will appeal to consumers and business users,” said Bill Gajda, Chief Commercial Officer of the GSMA. “The Mobile Innovation Programme is a completely new approach that enables promising ideas to be identified and commercialized across the globe much faster than has been possible in the past.”

September 27th is the extended deadline for award submissions from companies aiming to be recognized at the first Mobile Innovation Summit in Macau at the Mobile Asia Congress in November 2007.

The categories are:

Most Innovative Consumer Application or Service
Most Innovative Wireless Device-Centric Technology
Most Innovative Carrier Infrastructure or Platform
Most Innovative Mobile Application in a Vertical Market

From the four category winners above, one overall Mobile Innovation Award winner will be selected.

Check the Innovator Showcase page, some start-ups you might know are already listed like muvee Technologies, PixSense, Shozu, AdMob, Refresh Mobile, Mozes and MobileMonday 2007 Global Peer Award winner Realeyes3d and a lot of others.

I’m happy to see such partnerships, I think this is a great opportunity to bring both member communities closer together for the benefit of the start-ups and the whole mobile value chain in general.