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Continuing with its monthly events, MobileMonday Barcelona announces its next event on “Proximity Marketing” that will take place on November 6. Kudoos to Carles from MoMoBCN partner Barcelona Media to get this interesting list of speakers together:

David Masó, CEO of Futurlink, one of our most popular and successful local start-ups will explain us about Futurlink’s experiences and future plans on proximity solutions.

Miguel Sola, Director of Daem Interactive, another Barcelona Start-up will present their latest products and services for marketing campaigns using mobile image recognition.

Joan Grau, Director of operations at Media Contacts, will explain us about implementing proximity marketing solutions, the challenges and opportunities from the demand side.

Paulino Moraleda, Brand Communications Manager for Nike, will share with us what a major brand sees in the value and potential of proximity solutions and what they can provide.

As usual, a networking party will follow the conference where participants will enjoy a glass of cava, the event takes place at the Auditorium of the Universitat Pompeu Fabra.

Attendance is free; all you need to do is register at www.mobilemondaybarcelona.com/subscribe to reserve one of the 150 seats available. Book early to avoid being left out!

19h30 Registration and Pre-Networking
20h00 Proximity Marketing
21h05 Cocktail and Networking Party
22h00 End

This event is sponsored by Media Contacts, CIDEM (Centre d’Innovació i Desenvolupament Empresarial of the Generalitat de Catalunya) and Barcelona Media.

As you might know, I’m organising and programming the Mobile Monday Barcelona events together with Cristina Meló, and Carles Fereiro from Barcelona Media. Martin Tantow, who initiated the event with me, left to Madrid for a new job so we’ll be missing him as of now.

After a summer break it’s time to announce the next Mobile Monday Barcelona event. The next topic is set to “The Future of Mobile Music“, the event will take place on Monday, October 2, 2006 at the Auditorium of the University of Pompeu Fabra in the Estació de França.

For this event, we invited some of the most experienced people in the Mobile Music area to bring together an interesting mix of experienced people with future visions on this topic.

Scott Cohen - co-founder and VicePresident, The Orchard (UK) leading distributor of independent music in the world, representing over 3.500 labels from 73 countries and more than 1 million songs in catalogue. Artist manager and a recognized expert in new media, Scott has done consulting for different governments, mobile phone operators, and record companies on such topics as developing new business models using the Internet and the creation of new platforms for delivering content.

Bill Houghton - MyStrands (Spain/USA), a leader and innovator in new consumer products and consumer-based business strategies for the Internet. MyStrands develops social recommendation and discovery technologies to help people discover and organize digital content, and share tastes with others, through Internet connected devices. MyStrands is providing the mobile industry with new ways to build mobile communities around music, and develops the technology to offer personalized mobile radios (and video content) to mobile users.

Nandi Gurprasad - VP Global Alliances, Bango Ltd. (UK) Bango operates in the mobile internet where internet connectivity converges with mobile phones. The mobile internet is opening up a huge potential market for content providers and using our open, global platform, you can take advantage of this opportunity immediately. A seasoned executive and entrepreneur in high-technology, Nandi has been in mobile Mobile and Internet industries from the early days. Prior to joining Bango, Nandi was Sales Director for PocketThis, a Silicon Valley provider of mobile contextualization technology, where he managed tier one operator and partner relationships across the EU.

Timing:

19h30 Registration and Pre-Networking
20h00 The Future of Mobile Music - speaker sessions
21h00 Cocktail and Networking Party
22h00 End

This event is sponsored by Bango Ltd. and Barcelona Media.

To attend the event “The Future of Mobile Music” on October 2, 2006, you need to register and confirm your presence here. The event is free of charge.

Note also that MobileMonday Ukraine is opening next week in Kiev, this chapter has been initiated by the remarkable Julia Palatovska together with Qarea. Kudos to friend Julia who has done a great job setting up an opening event with an interesting program from scratch. Nice!

This post to inform you that some great presentations of the Mobile Monday Barcelona Opening Event of July 3 are available online now at MoMoBcn website. Fabien Girardin wrote his impressions on some of the presentations at his 7.5th Floor blog and Russell Buckley wrote an interesting note at MobHappy on Ricardo’s presentation, which got later mentioned at GigaOM. Great presentations from great people stimulating feedback, exchange and discussion, that’s what’s Mobile Monday is all about!

I uploaded some pictures of the event here at Flickr. Here below a summary of the presentations you can download at Mobile Monday Barcelona website:

• Ricardo Baeza-Yates
  Director of Yahoo! Research Barcelona, Spain
  Web 2.0 and Mobile Search
  

• José Luis Jorge Marrasé
  Director of Alcatel’s Mobile Solutions Division in Spain
  Mobile Interactive TV and Advertising
  

• Russell Buckley
  Director European Operations, AdMob
  A Brief History of Mobile Marketing
  
  
• Ana Caralt
  CEO of McCann Interactive Spain
  Integrating the Mobile Channel in the Media Marketing Mix