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The future of online TV, music and video content is going to be personalized and recommended, Mystrands just released a personalized online video service called MyStrands.TV. Nothing really mobile just yet but sooOOO cool I had to blog it here.

My teenage daughters and their friends TV viewing patterns changed completely the last year: they just don’t sit and watch TV anymore, they sit in front of the PC with their friends, deciding themselves what to watch, receiving links and recommendations from their IM peers - now I just need to get another free wi-fi connected pc or laptop connected to the plasma screen and they’re all set for the perfect interactive viewing experience

I had the pleasure to discover the new MyStrands service a couple of days ago and it’s really adding value to just watching YouTube video’s - MyStrands.TV is powered by MyStrands APIs and the music videos come from YouTube. Logging to MyStrands.tv proposes you an endless playlist of music videos that are personalized specifically for you…. based on your music listening history and recommendations. The first time you might find that the recommendations are based on existing channels, genres and a-like artists but actually this new recommendation tool is proposing music and concert video’s of my favorite artists based on my existing MyStrands profile, now isn’t that cool?

Richard MacManus researched the Top 10 YouTube Videos of All Time a couple of weeks ago at Read/Write Web. He mentioned that “7 of the top 10 are music videos. So music videos are something that people want to watch online and there is a need for an easy way to organize or personalize this.”

Typing some of my favorite artists like Roxy Music, Miles Davis and Serge Gainsbourg for example brings up an excellent choice of all-time music video’s and concerts, a real delight to see some stuff again I hadn’t seen in years and discover some new video’s I didn’t know about.

Watch the recommended video’s on the right, the recommendations are really excellent, you can view more vid’s of the same artist or a similar one - or jump to another artist, view the community people who listen to this artist as well; you can favorite video’s and send them to friends. To me, this has been a great experience with many pleasant surprises and my kids LOVE it!

FYI: If you don’t have a MyStrands account, and you just want to try out MyStrands.TV before deciding whether to sign up, just type in the name of an artist and MyStrands builds a custom music video channel for you.

I believe MyStrands is taking a major step towards how online media is going to be consumed in the future, it’s community-based, personalized and with recommendations from peers and friends.

More links on MyStrands.TV personalized online video service here:

Mashable - MyStrands Launches YouTube-Powered Custom TV
TechCrunch - MyStrands Launches Music Video Discovery Service, MyStrands.tv
Read/Write Web - MyStrands.TV Launched - It’s last.fm For Video

And oh, for mTrends readers and mobile enthusiasts, if you haven’t MyStrands Social Player installed on your mobile yet, click here to download MyStrands for Symbian; you may also want to visit MyStrands labs page to check out their latest beta.

(disclosure note on my MyStrands involvement here)

Analysis, Announcements, concert video, Consumer Generated Media, Fun, innovation, internet, mobile music, Music, music video, mystrands, mystrands.tv, personalised, recommendation, social media, social player, spanish startups, startups, Trends, tv, video, web 2.0