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I’m delighted to announce our next MobileMonday Barcelona event, on July 2: we are celebrating our first MoMoBCN anniversary at the Centre de Cultura Contemporània de Barcelona (CCCB). For this occasion we chose one of my favorite topics at the moment: Mobile Web 2.0.

I’m looking forward to finally meet Ajit Jaokar, co-author of the Mobile Web 2.0 book in a session together with Lucia Garate from Vodafone Group Research and Development - to talk about the recently launched Betavine platform; Patrick Lord from Mobiluck, and Carlos Domingo, General Director of Telefonica I+D to present and discuss their ideas on this topic. I will moderate a short panel discussion afterwards.

This next event will be held at the CCCB Auditorium and there’s a celebration drink at the wonderful “Pati de les Dones” inside the CCCB complex.

Check the MobileMonday Barcelona website for all details on place, timings and bio’s of the speakers. NOTE the new event place and timings!

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“Understanding Consumers and delivering exceptional customer service is just as important a part of the mobile experience as the latest technology and the size of the marketing budget, it can be a key differentiator for a business”… was a perfect kick-off quote in the presentation of Cliff Crosbie (see image left) at the MEX: the Mobile User Experience conference some weeks ago in London.

The report and all presentations of this unique and excellent conference are now available here (buy on-line for GBP 795). The report harnesses the combined knowledge of some 100 leading mobile executives who attended the MEX conference in May 2007. Delegates participated in a series of keynote presentations, panel discussions and breakout groups to define a response to the MEX manifesto. From this rich pool of creativity and exclusive research notes, Marek Pawlowski and his team have produced a detailed analysis of the industry’s approach to mobile user experience, a must have for anyone working in the mobile industry or for any internet, content or media company who has plans going mobile in the near future - if you haven’t, start asking yourself some questions

The report includes detailed info on each of the 10 topics covered:

• MEX Maps: graphical brainstorm of the conference’s response to the manifesto.
• Speaker’s response: written summary of the keynote presentation.
• Presentation slides: copy of the keynote slides.
• Discussion summary: written summary of the panel discussions and responses from the breakout groups.
• Research notes: thought-provoking articles and detailed research from PMN’s analysts.
• Stat Spot: selection of metrics relating to the manifesto topic.

For me personally, the conference was a really good experience, not only because of the zen environment the conference was held at (Wallaspace) but above all Marek and his team have done a great job in preparing this conference with a unique feel for detail and attention to create a good athmosphere, ideal to foster collaboration amongst the delegates - an exceptional mix of mobile telecoms industry people, design and other industry experts, startups, etc. A lot of interesting people with different ideas to share and open-minded to think about the challenges this industry is facing: to cope with a rapid and huge shift from ‘voice & text’ devices (mobile 1.0) to truly multimedia devices, soon always connected to the internet (mobile 2.0), to shift from walled gardens business models to open connectivity and services acces.

I’m not going to write down all my notes here from the conference, I enjoyed the interesting and thought provoking presentations from Cliff Crosbie (Nokia), Christian Lindholm, Antti Öhrling, Co-founder of Blyk, Mark Rolston (Frog Design) and the insiders view from Paul Nerger (Argogroup) and Al Russell (Vodafone).

The size of the conference also left enough room to meet and discuss with the other delegates, I met a lot of great new people! The idea of bringing all delegates together in smaller groups to discuss the manifesto and presented topics was a good idea too, this brought extra dynamics and conversations to the overall conference, an idea to continue exploring further in the future.

The 10 MEX Manifesto topics covered and the keynote speaker who inspired the discussions and research:

Topic	Keynote speaker
Understanding the extent of the user experience, from retail environment to customer service	Cliff Crosbie, Global Director of Retail Marketing, Nokia
The evolution of community services and social networking in the mobile environment	Al Russell, Head of Mobile Internet & Content Services, Vodafone
Adapting mobile interfaces in response to the contextual user environment	Christian Lindholm, User Experience Expert
The role of pricing in determining the user experience and forming customer expectations	Stuart John, Director of Product Management, Ocean Observations
Leveraging innovation in input methods and content discovery to increase mobile service adoption	Matthew Menz, Head of Interaction Design, Motorola
Understanding the importance of user experience in delivering mobile advertising	Antti Öhrling, Co-founder, Blyk
Tearing down the walled garden and releasing third party innovation	Mike Wehrs, Vice President of Product Management & Evangelism, AOL Wireless & Tegic Communications
The evolution of the user experience as mobiles become our gateway for interacting with physical environment	Paul Kompfner, Head of Development, ERTICO
Measuring the user experience with quantitative and qualitative techniques to really understand customers	Paul Nerger, Vice President, Worldwide Sales & Marketing, Argogroup
Building personalisation into every level of value chain to grow margins and deliver an individualised experience	Mark Rolston, Senior Vice President of Creative, Frog Design

Download a sample of the MEX 2007 Report

This extract from the MEX 2007 report covers 1 of the 10 issues discussed in the full version: “Understanding the extent of the user experience, from retail environment to customer service.”

For more details and purchase, please contact Marek Pawlowski (marekpawlowski@pmn.co.uk or +44 7767 622957)
Here you can view my Flickr Set of the conference.

2007, Announcements, conference, convergence, events, Experience Design, london, marek pawlowski, MEX, mobile 2.0, Mobile Apps, Mobile Content, Mobile Culture, Mobile Events, Mobile Lifestyle, mobile user experience, Operators, report, Ubiquitous Devices, usability, user experience

Got invited last week by Nokia for their new mobile sharing community platform called MOSH. I must admit it’s great to be invited to all exciting Alpha and Beta mobile testing, still it’s quite difficult to test them all in-depth with a lot of workload on the shelves these days. However, as with anything good in life… quality, curiosity and surprise always make a good cocktail and make you want to try out things immediately before others.

MobSharing, a term originally coined by Mike Evans in September 2005, didn’t figure in my 2007 predictions but was already mentioned as a future trend in my 2006 predictions and now it’s finally here from Nokia Still in closed Alpha, but with the advantage we won’t have to wait another couple of years for it to get a critical mass…

“Create, Upload and Share all of your mobile content”:

MOSH is a content sharing site where community members upload, distribute and manage content to be viewed and enjoyed on mobile devices. With MOSH, anything from applications like mobile games, to videos, blogs, songs or photos are now accessible and distributable on your mobile device.

How does it work?

There are three key elements to MOSH:

1. A website
2. A mobile website
3. An application for mobile devices (available for download on Nokia devices only)

The website is your main source for accessing the wide range of content available through MOSH. It is here where you can create your profile, upload content, manage your collections and specify which selects to send to your mobile device as mobile feeds.

The mobile website is where users with both Nokia and non-Nokia devices can access mobile feeds and view the MOSH service.

I played with it for the first time today and the interface looks simple & smart, ideally for the creation of mobile social media: users can create ‘collections’ around topics, tags or keywords to organize content which can be ranked, ‘raved’, filtered and shared.

While the service is optimized for use on Nokia devices, the service is compatible with all mobile handsets, provided they support the kind of content you are downloading and that you are able to access the Internet.

One quick remark: how do I know the content or apps I’m uploading is compatible with what kind of devices? Creating some groups of phone categories might be handy for the users here.

I’ll keep you posted with more feedback and mosh moves of course.

Announcements, convergence, Cool Devices, Friends, Fun, Games, innovation, mobile 2.0, Mobile Apps, Mobile Content, Mobile Culture, Mobile Games, Mobile Lifestyle, mobile music, Mobile RSS, mobile video, mobile web, mobsharing, mosh, nokia, Predictions, social media, Trends, Ubiquitous Devices, we media, web 2.0

On May 29-30 you can join me in Girona for a LAB on MEDIA and Human Experience, organised by the Club of Amsterdam. I will join this “immersed experience of a Do-Tank” together with Laurence Desarzens, urban communicator at beatmap.com, Paul F.M.J. Verschure, ICREA research professor at the Technology Department of the University Pompeu Fabra and Ricardo Baeza-Yates, Director, Yahoo! Research and moderated by Humberto Schwab, Director, Club of Amsterdam, Innovation Philosopher.

All related info to participate to this LAB can be found here at the website of Club of Amsterdam. On their blog, you can read a short interview with me related to the LAB event in Girona.

There are only a few places left to attend this LAB on MEDIA and Human Experience. mTrends readers who would like to attend can get a discount discount [Euro 980 - instead of Euro 1.300]. You can download the mTrends registration form here or you can use your mTrends discount code 02CT92 using the Online Media LAB Registration Form.

Announcements, augmented reality, clubofamsterdam, convergence, ethnographics, events, girona, human experience, innovation, lab, Mashup, media, mlearning, mobile 2.0, Mobile Content, Mobile Culture, Mobile Lifestyle, social media, spain, Trends, Ubiquitous Devices, we media

For people like me swamped everyday in convergence (if you might wonder, it’s still happening), I suggest to read Convergence Culture (where old and new media collide) by Henry Jenkins. You might start twinkling hearing the word ‘convergence’ over and over again but this book describes, in a very clear way, the complexity of the process of convergence in media, technology and culture surrounding us. If you might doubt, here’s what Howard Rheingold, author of Smart Mobs: The Next Social Revolution writes on this book:

“Henry Jenkins is the 21st century McLuhan I’ve been waiting for. With all the fuzzy generalities, moral panics, and gloomy pronouncements from industry spokesmen and social critics, Jenkins’ clearly communicated and nuanced analysis is sorely needed. The world McLuhan foretold back in the age of ‘electric media’ has become immensely more complicated in today’s many-to-many, converged, remixed and mashed-up, digital, mobile, always-on media environment. If you are a parent, a student, an educator, a creator or consumer of popular culture, an entrepreneur, or a media industry executive, you need to understand convergence culture. And you will only after reading Henry Jenkins.”

Probably the best book I read on media, culture and technology changes since Smart Mobs.

Books, convergence, Convergence Culture, culture, Henry Jenkins, iphone, iptv, media, Mobile Content, Mobile Culture, Mobile Lifestyle, mobile music, Mobile RSS, mobile tv, mobile video, mobile web, podcasts, social media, Ubiquitous Devices, we media, web 2.0, wi fi

Next Wednesday and Thursday I’ll be attending the MEX: The PMN Mobile User Experience conference. MEX is a two day strategy forum for the leading minds in mobile telecoms. At the heart of the conference is the 10 point manifesto for enhancing the mobile user experience. This is a blueprint for delivering better mobile products through a deeper understanding of customer requirements. I’m looking forward to meet and discuss with some great minds in this often overlooked area of the mobile industry, thanks to Marek Pawlowski for setting up this event. Here’s some more info on the event:

“We’ve invited 10 of the industry’s most inspiring speakers to deliver 10 keynote presentations and provoke a series of breakout groups and panel discussions. They’ll address topics ranging from graphical interfaces and industrial design to mobile advertising and customer satisfaction.

Delegates work side-by-side with industry leaders in the unique Wallacespace environment to respond to the manifesto and set the user experience agenda for the mobile telecoms business. All the ideas shared at the conference will be summarised in the MEX 2007 report, a copy of which will be delivered to each delegate after the event.”

Some of the speakers include:

Cliff Crosbie, Global Director of Retail Marketing, Nokia

Al Russell, Head of Mobile Internet & Content Services, Vodafone

Christian Lindholm, User Experience Expert

Matthew Menz, Head of Interaction Design, Motorola

Antti Öhrling, Co-founder, Blyk

Bill Schwebel, Senior Vice President, AOL Wireless & President, Tegic Communications

Paul Nerger, Vice President, Worldwide Sales & Marketing, Argogroup

Markus Grupp, Director, Handset User Experience Design, TELUS

Hampus Jakobsson, Vice President of Marketing, TAT

Dr Nick Allott, CTO, OMTP

Herbert Vanhove, Vice President and General Manager, Qualcomm Internet Services & MediaFLO Technologies”

And a lot of other interesting people, do check the speaker’s list. I’m really looking forward to this one! Anyone who’d like to catch up with me while I’m in London, drop me a line. I will be sharing thoughts and impressions on the conference as ‘lively’ as I can

Announcements, conference, Cool Devices, ethnographics, Experience Design, MEX, Mobile Culture, Mobile Lifestyle, mobile user experience, muxp, Ubiquitous Devices, usability, user experience

I have been playing lately with the Nokia N800 and I found it a great device, initiating quite often the WOW effect around me. At first I was sceptical (ah well, another device to carry that just doesn’t do everything yet!) but since I have start using the device - had it with me the last 10 days and used it in many different places in different contexts, my opinion changed from sceptical to enthusiast, well done Nokia!

When taking it out of the box, the first thing that surprised me was the impressive quality of the high-resolution touch screen (800 x 480 pixels) with up to 65,536 colors widescreen display, checked the demo video in full screen mode and yes, haven’t seen such a great quality on a ’small’ screen yet.

Start using the device is a piece of cake, the interface is really simple and easy to understand, everything shows or explains itself, the N800 discovered my WLAN immediately to start surfing the mobile web - nuance here (!) with this device you can surf ‘normal’ web pages, no need for mobile adapted .mobi style adapted web pages, this is the real stuff - check for yourself some shots I took from my blog, going to my Flickr pages, MyBlogLog and Twitter. Watching YouTube video’s (see corner right picture - video choice by one of my daughters!) on a portable device is a reality now, you can even view the vids full screen, great quality!

The N800 OS and applications are all build with Maemo, an open source - Linux based - development platform from Nokia. Kudos to the developer teams at Maemo, the N800 OS and applications I used are very stable, I didn’t had to reboot the device yet!

The RSS Reader (image below) is again very easy to use and consult your feeds, I could even view my vpod.tv video feed. This is a real need for me when travelling to stay updated, I can use both GPRS and WiFi connections.

Then I tried to setup a VoIP/IM service to be able to chat on the road. The N800 people have thought a lot about ‘easy of use’ to setup thing, it took me 2 minutes to setup the IM client using my Google talk or Jabber accounts, then I setup my Twitter account to be used from the device with Instant Messaging, besides web and mobile (see below). Note the virtual keyboard can also be displayed full screen and you can input text using handwriting recognition.

I also downloaded & installed the Gizmo VoIP & IM client for the N800, I’m looking forward to my first internet video chat, volunteers: please get in touch. I wrote on the Internet Calling service Gizmo and how it works on the N80 at Read/WriteWeb. I also wanted to play a bit more with Google Maps but for one reason or another the maps didn’t come out as I wanted - full screen map search would be great on this device! Maemo is working on a mapper client, I’m looking forward to start using that - you can check a video demo of how it’s going to look on the device.

Another practical use, specially for business people is the PDF Viewer with presentation possibilities, ideally for any powerpoint or keynote presentation to pdf and be viewed on the device (picture right), it’s great in person to person meetings, the screen quality is just so great. Adding some more functionality here would be realy usefull for people like me. If you own or buy a N800 now there’s a 1 month free subscription offer to use the Rhapsody audio/video streaming subscription service. Nokia and Real have teamed up to release a firmware update that adds Rhapsody support to the N800. I tried it out and I must say it works fine as on online subscription service: great artists and songs collection to choose from and very easy use to create your own playlists. I created a playlist with some of my favorite Motown music in a minute (see below), the sound quality of the device is quite impressvie too. The only thing here is that using Rhapsody is a great service to use as long as you have an good connection, meanwhile I prefer the MyStrands Social Player that works with the music I have on my device, hopefully soon available for the N800 too (disclosure here)

So, the verdict? I haven’t explored all the possibilities yet but I think I will carry this device with me for a while next to my mobile phone and laptop, I hate to carry too many devices all the time but I do see a lot of advantages to use the Nokia N800 especially while travelling, as long as I can find a WiFi around this is a gO!

NOTE: Tips & Tricks on the Nokia N800 at the N800 Blog, complete techspecs can be found here, view my N800 m-trends.org Flickr set here.

Analysis, Bluetooth, chat, Cool Devices, gtalk, im, internet calling, internet tablet, iphone, maemo, mobile 2.0, Mobile Apps, Mobile Lifestyle, Mobile RSS, mobile video, mybloglog, n800, nokia, rhapsody, social media, twitter, Ubiquitous Devices, usability, video, wi fi